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Under Armour buys MapMyFitness in $150 million wearable computing play |  ZDNET
Under Armour buys MapMyFitness in $150 million wearable computing play | ZDNET

Why Under Armour's app strategy failed - Modern Retail
Why Under Armour's app strategy failed - Modern Retail

Exclusive: Under Armour acquihires Gritness, a group workout finder app |  MobiHealthNews
Exclusive: Under Armour acquihires Gritness, a group workout finder app | MobiHealthNews

Under Armour, With First-Ever Acquisition, Enters The World Of Software
Under Armour, With First-Ever Acquisition, Enters The World Of Software

Under Armour data breach affects 150 million MyFitnessPal users | Engadget
Under Armour data breach affects 150 million MyFitnessPal users | Engadget

Under Armour Buys Health-Tracking App MyFitnessPal For $475 Million
Under Armour Buys Health-Tracking App MyFitnessPal For $475 Million

Friday Tidbits: Endomondo to get shut down and MyFitnessPal sold off | DC  Rainmaker
Friday Tidbits: Endomondo to get shut down and MyFitnessPal sold off | DC Rainmaker

Gritness Is Latest Fitness App Acquired By Under Armour
Gritness Is Latest Fitness App Acquired By Under Armour

Under Armour Acquisition Tactical Boots in Black for Men | Lyst
Under Armour Acquisition Tactical Boots in Black for Men | Lyst

Under Armour's connected fitness apps now have 140 million users |  MobiHealthNews
Under Armour's connected fitness apps now have 140 million users | MobiHealthNews

Under Armour acquires popular health and fitness apps MyFitnessPal and  Endomondo
Under Armour acquires popular health and fitness apps MyFitnessPal and Endomondo

Chart: Sportswear Giants Stock Up on Fitness Apps | Statista
Chart: Sportswear Giants Stock Up on Fitness Apps | Statista

Under Armour sells off MyFitnessPal for $345M, will shut down Endomondo by  2021 | MobiHealthNews
Under Armour sells off MyFitnessPal for $345M, will shut down Endomondo by 2021 | MobiHealthNews

Under Armour Stock: Why It's Selling MyFitnessPal for $130 Million Less  Than It Paid | Barron's
Under Armour Stock: Why It's Selling MyFitnessPal for $130 Million Less Than It Paid | Barron's

Under Armour added 10 million new users for its fitness apps since February  | MobiHealthNews
Under Armour added 10 million new users for its fitness apps since February | MobiHealthNews

Under Armour announces significant data breach of its MyFitnessPal app –  Baltimore Sun
Under Armour announces significant data breach of its MyFitnessPal app – Baltimore Sun

Under Armour Buys Mobile Workout Veteran MapMyFitness For $150M As It Looks  To Keep Pace In Digital Fitness | TechCrunch
Under Armour Buys Mobile Workout Veteran MapMyFitness For $150M As It Looks To Keep Pace In Digital Fitness | TechCrunch

Under Armour Has Acquired Fitness Apps MyFitnessPal and Endomondo for a  Combined $560 Million
Under Armour Has Acquired Fitness Apps MyFitnessPal and Endomondo for a Combined $560 Million

In-Depth: Under Armour's fitness app acquisition spree | MobiHealthNews
In-Depth: Under Armour's fitness app acquisition spree | MobiHealthNews

After the deal: Endomondo founder Mette Lykke not running for the hills  after $85 million acquisition - Tech.eu
After the deal: Endomondo founder Mette Lykke not running for the hills after $85 million acquisition - Tech.eu

Under Armour (owner of MapMyFitness) buys both MyFitnessPal and Endomondo |  DC Rainmaker
Under Armour (owner of MapMyFitness) buys both MyFitnessPal and Endomondo | DC Rainmaker

Under Armour Acquires Endomondo And MyFitnessPal To Establish The World's  Largest Digital Health And Fitness Community
Under Armour Acquires Endomondo And MyFitnessPal To Establish The World's Largest Digital Health And Fitness Community

Apparel meets digital (again): Under Armour acquires Endomondo &  MyFitnessPal - endurance.biz
Apparel meets digital (again): Under Armour acquires Endomondo & MyFitnessPal - endurance.biz

Fitness App Runkeeper To Be Acquired By Running Shoe Maker ASICS |  TechCrunch
Fitness App Runkeeper To Be Acquired By Running Shoe Maker ASICS | TechCrunch

Under Armour Takes Research and Development to the Next Level
Under Armour Takes Research and Development to the Next Level

Under Armour Acquisition Tactical Boots in Black for Men | Lyst
Under Armour Acquisition Tactical Boots in Black for Men | Lyst

Under Armour buys popular fitness apps MyFitnessPal and Endomondo for $560M  – GeekWire
Under Armour buys popular fitness apps MyFitnessPal and Endomondo for $560M – GeekWire

Daily Crunch: Under Armour is selling MyFitnessPal | TechCrunch
Daily Crunch: Under Armour is selling MyFitnessPal | TechCrunch

Under Armour's Transition to a Data-Driven Fitness Lifestyle Company – Will  it Pay Off? - Digital Innovation and Transformation
Under Armour's Transition to a Data-Driven Fitness Lifestyle Company – Will it Pay Off? - Digital Innovation and Transformation